ISG Named Performance Marketer of the Year by Invoca



Boca Raton, FL As one of the leading national direct response marketing firms, Infinity Sales Group (ISG) is proud to be named “Performance Marketer of the Year” by Invoca. The Invoca Summit Awards recognize the most innovative customers and partners who use conversion intelligence to make incredible business impacts. 

In business since 2008, ISG has been the go-to performance marketer in the marketing arena. Quickly growing the company’s digital footprint, ISG has been able to sell over 20 different product lines in telecom, smart home, energy, security, entertainment, and more. Based on a philosophy of integrity, service, and growth, ISG was able to excel in showcasing its partnership and business development throughout the year. 

ISG was among ten other companies that won awards by Invoca. Some of the other awards included “Rookie of the Year,” won by Pearson and the “Partner Collaboration Award” won by Google. The Invoca awards covered ten categories of excellence in which different companies were awarded for being vocal advocates and results-driven partners. 

For ISG, this was a meaningful win as it’s a company that thrives on a diverse team composed of people from various backgrounds that have a passion for the world around them. At ISG, every employee focuses on strategy and motivation to drive remarkable results for the many partners that form part of the ISG family.

The marketing firm holds partnerships with some of the world’s most renowned brands and continues to expand its portfolio to include a variety of sectors including Internet, video, wireless, and energy. Chief among some of the most popular partners are brands like, AT&T, COX, HughesNet, EarthLink and many more. 

Through ISG, partners of the marketing firm have been able to extend their reach to their ideal customers by channeling performance-based capabilities to provide a full picture of their consumer’s shopping journey. Everything from lead generation online to conversion, ISG has been able to promote brands like no other. 

Ultimately, ISG believes in performance marketing that inspires and empowers. From search, to display, to social media campaigns, ISG is able to drive acquisition traffic and create customer experiences that go beyond just another sales pitch. ISG focuses on the customer story and puts it at the front of their narrative. 

As the 2022 Performance Marketer of the Year, ISG hopes to continue providing growth opportunities and value to its brand partners. By incorporating a data-driven marketing approach, ISG is committed to connecting renowned brands to millions of customers across the nation.